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智慧数字化经营就是协助商户打通线上渠道，提升门店收入的数字化系统达到数字化转型的目的。早就在2020年，支付宝就表示，要从金融服务平台升级为数字化服务平台，提出了智慧经营。没多久，微信也表示升级成为智慧数字经营平台，这两者被统称为智慧数字化经营。
那么智慧数字化经营都有哪些功能可以帮助到商户呢？
那智慧数字化经营是如何协助商户获客引流的呢，先说一说优惠券引流吧。选用普通收款二维码付款成功过后只是显示简单的金额，而智慧数字化经营模式下在付款成功后会呈现店铺的一些优惠卷，来引导消费者来二次消费。
而消费者在领券成功后还能够看到这些商家的具体位置，还可以通过对接微信/支付宝小程序，领取后跳转到小程序里，小程序可以看作是一个线上商城，对店铺收入会有很大的帮助，这便是支付宝微信数字化转型的理由。
为什么不能直接和官方合作？
支付宝微信计划在这几年内，帮助上千万的商户完成数字化经营转型，光靠自身团队显然是无法完成计划的效果，因此支付宝和微信，联手服务商一起完成，而团队和个人是无法直接对接到支付宝微信官方，只能依靠服务商代理加盟成为合作伙伴。也会有很多人想打造属于自己的品牌，那也可以通过一些服务商的OEM孵化服务达到效果。
在政策的激励下，智慧数字化经营是迟早的事，好比当时支付宝和微信刚出现在大家生活中一样，要清楚在那时现金支付才是主要的付款方式，支付宝和微信的阻碍很大，而现在，在人们的生活中已经离不开它们了，因此智慧数字化经营会是一种市场趋势，把握住这次机会就等于抓住了市场机遇。
疫情反反复复，实体店生意不如过去，智慧数字化经营项目所带来的数字化转型实际上也是为了帮助商户，在疫情中摆脱困境，商户和代理一样，要是不抓住机会，等到市场饱和的时候再去了解，就晚了。
本文为作者独家原创，转载请注明出处，违者必究
关键词：智慧数字化经营,智慧数字经营,智慧经营
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