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当今餐饮行业真的是越来越难做，商户是花钱做地推广告效果也是微乎其微，不推流又没有客流。目前疫情当下，商户都是入不敷出，餐饮行业经济受到了很大的影响。疫情一来持续了三年，这三年商户都在风雨飘渺中颤巍生存，疫情带来的影响非同小可。
许多商户看到互联网的兴起想借助新媒体等平台去获取流量，可是如今互联网上铺天盖地的餐厅折扣，力度一个比一个大，各个平台也都是狼多肉少的状态，商户不投入大量的广告成本也是无法在如今众多餐饮品牌里崭露头角的。让许多小店都犯了难。而传统的引流方式转化率低且成本高，这让商家可头疼了。
常见的商户引流方式：
一、促销活动
促销活动是商户传统的引流方式之一，类似于开业优惠、节日促销、周年店庆等等。这个方法虽然很老套也很简单粗暴，但是如今行业里铺天盖地的优惠让消费者可犯了难，甚至是一家比一家优惠，家家都在打价格战，传统促销活动已经在常规的引流方式已经不是非常吃香了。
二、抵用券
发放抵用券引流也是比较常见的商户引流方式之一，客户在消费到一定金额的时候，商户一般会给客户发放一些餐厅的现金抵用券或菜品抵用券，用于抵下次在餐厅消费的部分金额费用。这个方法利用大多数人的贪小便宜心理，让客人达成二次消费。可如今这些抵用券对现在的消费者来说并不是很具有吸引力，消费者往往会喜欢更直观一点的优惠。
三、传统媒体
这里的媒体一般普遍指的是传统媒体，虽然说传统媒体在逐渐没落中，但是不得不承认传统媒体还是在一定人群中具有一定的影响力。但是传统媒体只有一个通病就是费用高，有时还达不到商户理想中的转化率。
四、新媒体
现在是新媒体大热的时代，大多数门店想到线上运营第一时间就会想到类似小红书、抖音等自媒体平台，大的平台确实是流量的聚集地，但是在现在的形势下，各个流量平台都是狼多肉少的状态，不投入大量的广告成本在公域的洪流中，一样是难以出众的。
但是目前的引流方式都有成本高、时效差、转换率低的这些通病。
打破常规引流方式
但是转换商城，是一家以线下商户为消费场景的特卖电商，以品牌快消库存切入打造线下线上混合生态。在线下商户内植入“转换小店”实现低成本获客，转换商城与商户合作开展新的引流方式，打破常规，实现低成本套牢客户吸引二次消费达成一个长期合作的关系。
简单来说就是客户在店里就餐消费了多少金额就可以兑换同等金额一样的商品，就是买多少送多少。而转换小店可兑换的商品涵盖有生鲜、水果、蔬菜、肉禽蛋、粮油、日化、数码3C、家电厨具等17大品类，品类繁多，应有尽有。这让顾客有吃有喝还有的拿，一顿饭的功夫不花钱就把东西给买了，名副其实的“用一次，省一次”！
目前转换商城已经和餐饮、物业、美业、酒店、足浴、茶楼、教培及零售连锁等行业的上千家商户进行了合作，让所有的商户可以更轻松的链接客户。
领取最新办卡资费，添加 微信：sjzqb888 备注：办卡！
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