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电商下半场正逐步进入内容电商时代，对于电商直播间来说，做好短视频是为直播间引流、撬动更多直播间自然推荐流的最佳方式，没有之一。
而直播切片，就是电商布局短视频便捷有效的内容补充剂
直播切片是什么
直播切片，简单来说就是将直播时录制的长视频经过切割剪辑后产出各种短视频，用于分发及引流。在淘宝、抖音和快手等平台上，都有很多类似的视频，只不过受限于平台的定位，直播切片分发的作用也不尽相同。
而对于我们直播电商来说，直播切片无疑是一种为自己引流的非常高效且便捷的方式
众所周知短视频与直播属两个不同的流量池，两个流量池的受众不同，推荐机制也不同。使用直播切片无疑是将两个流量池导入同一个终点，不仅增加了用户的覆盖度，也增加了商品的曝光率。
直播切片的重要性
随着市场的逐渐扩散，直播电商面临的竞争和压力也远比早期要大的多，新的运营方式也成为电商的转换重点，而行之有效的运营方式 — 直播内容切片，自然也就成为直播引流的标配
电商直播是一个没有暂停键的游戏，只要停一天，流量就有可能分散到其他直播间，第二天再开播有多少能回来还是未知数。但是毕竟主播精力有限，直播时长也有限，无法做到”日不落“直播
这时候，直播切片就成了抓住用户碎片化时间的必要条件。
直播切片作为一种内容的供给和输出，不仅能帮助消费者更好了解商品，也是商家低门槛进入短视频领域的手段，引导消费者缩短策略链路完成交易。
据统计，在直播间有接近一半的流量是来源于短视频的推荐
传统的直播切片制作需要录制设备、人工剪辑，手动去除弹幕素材等，不仅费时费力，增加了人力成本，剪辑出来的效果也不稳定
如果利用人工智能去做，就会便捷很多很多
引流宝– 直播短视频分发平台 正式上线！
随直播一起，一键自动完成直播切片，无需复杂的拍摄剪辑，真正做到“便捷式”操作，利用直播+视频组合型内容，持续撬动流量获得高GMV
公众号：极睿科技
引流宝智能直播切片
无需拍摄剪辑，自动生成切片
操作简单，不需要准备其他的拍摄设备，在开播前接通obs，引流宝即可以在直播中或者直播后自动完成切片
一边直播一边发短视频引流，不再是大直播间的专属，也无需依赖中控的调度
智能识别直播内容切片
以人工智能技术为逻辑，实现智能识别直播内容。
引流宝可以实现自动去除直播贴片与智能发现讲解亮点。对于优质的商品讲解与演示片段，引流宝可以自动完成多个版本的内容切片，方便商家挑选与对应发布
支持个性化在线混剪
引流宝支持基于直播切片可在线完成混剪、增加与去除贴片、加字幕、加背景音乐等功能，可以针对不同的需求及风格调性，实现视频的对应美化
多平台一键发布
引流宝已对接多个短视频内容平台，基于已完成的切片内容，可以一键发布完成多平台内容覆盖，快速实现内容平台的布局与运营。
并且引流宝不限制平台，不限品类，只要是有直播切片的需求，都可以实现自动切片，一键发布
对于电商来说，下一步如何发展，会发展到哪里，都是未知数。我们能做的就是适应变化，跟随变化。因为我们不知道哪一个变化就会是机遇。
公众号：极睿科技
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